| Title: | Advertising management text and cases |
| Authors: | Borden, Neil H. ; Marshall, Martin V. ; , |
| Material Type: | printed text |
| Edition statement: | Rev.ed. |
| Publisher: | Bombay : D.B.Taraporevala Sons, 1971 |
| Size: | 1065 |
| Languages: | English |
| Keywords: | Business ; Advertising agency ; Advertising programs ; Demand ; Management |
Copies (1)
| Barcode | Call number | Media type | Location | Section | Status |
|---|---|---|---|---|---|
| 4335 | 659.1 BOR-a 1971 | Books | CDC Library | General Books | Available |